In sales and marketing, identifying the target audience for every campaign is just as important as the content itself, in this way they will be in the success route. This is where account data management comes in. Sales and marketing professionals use this to ensure proper data management and reach accounts that are higher likelihood to become customers.

Read the full to know more about this software, its benefits, its features, the top 1o software available in the market, and the answers to the frequently asked questions.

21+ Account Data Management Software

1. HubSpot Marketing Hub

hubspot marketing hub

Details

Rating: 5/5

Price: $45/month

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2. ZoomInfo

zoominfo

Details

Rating: 4.4/5

Price: $99/month

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3. Groove

groove

Details

Rating: 5/5

Price: Custom

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4. 6sense ABM/ABX Platform

6sense abmabx platform

Details

Rating: 4.9/5

Price: Custom

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5. LeanData

leandatas

Details

Rating: 5/5

Price: Custom

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6. People.Ai

people

Details

Rating: 5/5

Price: Custom

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7. Adobe Marketo Engage

adobe marketo engage

Details

Rating: 4.2/5

Price: Custom

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8. Demandbase ABM Platform

demandbase abm platform

Details

Rating: 4.7/5

Price: Custom

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9. RingLead

ringlead

Details

Rating: 5/5

Price: $12000.00/year

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10. Traction Complete

traction complete

Details

Rating: 4.5/5

Price: Custom

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11. SALESmanago

salesmanago

Details

Rating: 5/5

Price: FREE

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12. ZoomInfo InboxAI

zoominfo inboxai

Details

Rating: 5/5

Price: FREE

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13. Infer

infer

Details

Rating: 5/5

Price: Custom

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14. Koncert

koncert

Details

Rating: 5/5

Price: Custom

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15. Openprise

openprise

Details

Rating: 5/5

Price: $48000/year

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16. N.Rich

n

Details

Rating: 5/5

Price: Custom

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17. CloudLead

cloudlead

Details

Rating: 5/5

Price: Custom

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18. Owler

owler

Details

Rating: 5/5

Price: $11.99/month

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19. CaliberMind

calibermind

Details

Rating: 5/5

Price: Custom

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20. DataFox

datafox

Details

Rating: 5/5

Price: $49/month

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21. Jabmo

jabmo

Details

Rating: 5/5

Price: Custom

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22. Full Circle Insights

full circle insights

Details

Rating: 5/5

Price: Custom

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What is Account Data Management Software?

Account Data Management Software prospects and collects data in the account-based marketing process. This software identifies significant data in accounts to help target audiences. Account Data Management Software maximizes account-based marketing (ABM) strategy and other marketing initiatives. This software manages different kinds of data from personal data to clinical data to master data to enterprise data and other data needed in marketing. This software is also utilized to create informed business decisions anchored on legit insights.

Benefits

Using Account Data Management Software improves the way marketing affects the customers and businesses. This software will help accelerate sales through targeting accounts that are significant. This software saves the cost used for aiming marketing strategy on leads that are low likelihood to be customers. Using this software ensures that every marketing campaign is on the success route.

Features

Account Data Management software is equipped with various features, functionalities, and tools to maximize its performance. Among the many are marketing account intelligence functionalities, data management tools, communication tools, buyer intent data tools, and CRM features.

More benefits and features are present in the list of software platforms below.

Top 10 Software

1. HubSpot Marketing Hub

HubSpot Marketing Hub is the CRM platform your business will love. This software offers a marketing hub, sales hub, service hub, CMS hub, and operations hub. HubSpot is loved by over 128,000+ businesses.

2. ZoomInfo

Market intelligently with ZoomInfo. This highly rated platform is priced at 99 USD per month. ZoomInfo offers solutions on sales, marketing, recruiting, and enterprise. They are trusted by 20,000+ businesses including the leading names in the world like Amazon, Zoom, Google, and T Mobile.

3. Groove

Building a better customer experience is a walk in the park here at Groove. This software platform delivers fast, accurate, and personal support for every customer. Groove is trusted by the world’s best names like CloudApp, Shopify, AT&T, and Unsplash.

4. 6sense ABM/ABX Platform

Make sense with ABM/ABX with 6sense. This highly-rated software platform makes Account-based experience and account-based management even better.

5. LeanData

The LeanData advantage allows you to visualize, optimize, and adapt. This software offers a variety of products which includes LeanData Matching, LeanData Engagement, and LeanData Routing. LeanData is trusted by over 700+ brands like Zoom, DocuSign, and Okta.

6. People.Ai

People.AI is an artificial intelligence-powered sales productivity technology. From sales to marketing to RevOps, People. AI is the platform to be. This software is trusted by the world’s leading brands like Zoom, PTC, and Splunk.

7. Adobe Marketo Engage

Keeping customers engaged every step of the way— Adobe Marketo Engage. This software platform offers a comprehensive library of services such as lead nurturing & engagement, account-based marketing, personalization, cross-channel engagement, and many more.

8. Demandbase ABM Platform

The clear and complete guide to account-based experience (ABX) is here at Demandbase ABM Platform. This software is equipped with products that include Demandbase One, Abx Cloud, Advertising Cloud, Data Cloud, and Sales Intelligence Cloud.

9. RingLead

RingLead offers data orchestration, RevOps automation, and technology consolidation. This perfectly rated platform is priced at 12,000 USD per year.

10. Traction Complete

Grow smarter and faster with Traction Complete. Realize your potential in salesforce with this highly equipped platform. Traction Complete is trusted by some of the leading names in the world that includes Cisco, DocuSign, Zendesk, and Dodgers.

FAQs

Who uses Account Data Management Software?

Account Data Management Software is used by marketing and sales teams.

Is Account Data Management Software useful?

Account Data Management Software is created to assist in managing account data for useful insights. This software is heavily used in sales and marketing activities as a supplementary source for the efficacy and effectiveness of the campaign.

Is Account Data Management Software free?

There are many Account Data Management Software platforms available in the software market. Some offer free to use forever, while others have free trial offerings for a limited time.

Every account has unique data that can help marketers maximize their marketing campaigns. Be sure to target the right accounts with the use of Account Data Management Software now! Be sure to check on the full list above to find out the best one for your needs.

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