Traditional marketing pipelines, such as cold calling or social media advertising, make you pay to put your brand across. Although this can help you target specific people based on demographics or interests, more often, you’re still paying per view. But not in affiliate marketing.
In affiliate marketing, you only pay those affiliates to help drive traffic to your website through blog posts, videos, or any content type. Based on the amount of traffic, conversions, or purchase made by the promotion, the affiliate receives a commission. With that said, this system is, indeed, incredibly lucrative in a B2B setting.
To help you make the leap into affiliate marketing and manage your campaign, you need affiliate marketing software to make things easier. Here are some of the best software products in the market:
13+ Affiliate Marketing Software
2. Referral Rock
4. Post Affiliate Pro
What Is Affiliate Marketing Software
Affiliate marketing software tracks and manages affiliate marketing campaigns. These campaigns can take the form of targeted content, such as blogs, videos, etc. In the affiliate marketing pipeline, your affiliates promote your company’s products on their own site. When the promotion generates sales or conversions, the affiliates will then receive a commission.
Several affiliate marketing solutions provide a platform where advertisers and affiliates or publishers can connect to handle payouts and allow both parties to focus on the specifics of their arrangement. In some scenarios, businesses and sales partners (or affiliates) may also use partner management software in order to boost their relationships.
Making the switch to affiliate marketing helps you broaden your audience, boost your reputation, and rapidly scale your traffic and sales. Not to mention, it’s cost-effective. If your affiliate marketing campaign is successful, you can actually find exceptionally high-quality leads even with no extraneous advertising costs.
Affiliate marketing software may have unique sets of features from each other depending on the vendor. But among its primary features would include a platform where advertisers can manage affiliate campaigns and affiliate tracking capabilities.
Top 10 Affiliate Marketing Software
1. Post Affiliate Pro
Post Affiliate Pro is an affiliate software that is intuitive, fast, effective, expandable, and scalable. This platform offers businesses access to merchant panels and affiliates to access affiliate panels to see their stats and manage their promotion materials. Post Affiliate Pro has 36 employees and makes $7M in revenue.
PartnerStack is a partnership platform designed to deliver predictable revenue and accelerated growth for the software business and its partners. PartnerStack has 100 employees and makes $18M in revenue.
Impact is a partnership automation platform that helps brands scale every type of partnership, including affiliates, influencers, strategic business partners, mobile apps, publishers, and more. Impact has 500 employees and makes $170M in revenue.
Affise is a partnership marketing platform that helps brands, advertisers, and agencies to automate and scale their partner relations via multiple channels. Affise has 120 employees and makes $29M in revenue.
Everflow is a partner management platform for delivering performance from every type of partner. This platform allows you to unlock new opportunities with clickless tracking and tracking code URLs.
Everflow has 36 employees and makes $7M in revenue.
ClickBank connects elite marketers and innovative product owners to scale their businesses online. This powerful tool makes it easy to manage everything from traffic to payments.
CAKE offers performance marketing software with solutions for affiliate marketing, lead generation, and multichannel marketing that allow advertisers, networks, and publishers to oversee marketing performance in real-time.
Partnerize is a partnership automation platform that delivers a fully integrated, comprehensive suite of discovery, recruitment, optimization, payment, brand safety, and fraud prevention capabilities. Partnerize has 200 employees and makes $31M in revenue.
TUNE is a flexible SaaS platform for building, managing, and growing partner programs and networks. TUNE has 120 employees and makes $13M in revenue.
10. Fintel Connect
Fintel Connect is a technology company with a mission to drive value for brands and consumers in financial services. This performance marketing technology solution is built specifically for the financial industry.
Can I Start Affiliate Marketing Even Without Money?
Yes, there are actually some steps for you to do so. First, decide on a platform, followed by choosing your niche. Then, find affiliate programs to join, create excellent content, drive traffic to your affiliate site, get clicks on your affiliate links, and convert clicks to sales.
What Are Affiliates in Marketing?
Affiliates are third-party publishers who are compensated by a company to generate traffic or leads to their products and/or services.
Who Can Make Money Out of Affiliate Marketing?
Affiliate marketing can be a good monetization tool for bloggers, influencers, and other content creators, as well as internet personalities.
Affiliate marketing programs are an excellent way to drive sales and promote products and/or services. Affiliates have a large network of audiences, making them good partners for monetization. As such, content creators like bloggers, influencers, and internet icons, as well as advertisers, make a leap into affiliate marketing to find a good avenue to generate sales and encourage brand awareness.
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