10+ Best Brand Monitoring Software

There are plenty of different businesses, small, medium to large enterprises, who are present in the business world today. Each of them has a brand of its own, businesses go the extra mile in ensuring that their brand is maintained with quality. Good thing that there are available tools to monitor and track brand performance. One of these is a Brand Monitoring Software.


Read the full article to know more about the software, its benefits, its features, the top 10 software available in the market, and the answers to the frequently asked questions.

1. Synthesio

Details

Rating: 4.5/5

Price: $1,200/Month

Download

2. Mentionlytics

Details

Rating: 5/5

Price: $99/month

Download

3. Semrush

Details

Rating: 5/5

Price: $449.95/Month

Download

4. Brand24

Details

Rating: 5/5

Price: $49/month

Download

5. Brandwatch

Details

Rating: 4.7/5

Price: $1000/Month

Download

6. Hootsuite

Details

Rating: 4.5/5

Price: Custom

Download

7. Mention

Details

Rating: 4.7/5

Price: $29/Month

Download

8. YouScan

Details

Rating: 4.7/5

Price: $833.00/Month

Download

9. TweetDeck

Details

Rating: 4.5/5

Price: Custom

Download

10. BuzzSumo

Details

Rating: 4.8/5

Price: $99/month

Download

What is Brand Monitoring Software?

Brand Monitoring Software is a tool to monitor the performance of your brand on different channels. This can monitor searches, views, mentions, likes, follows, and other analytical tools. Brand Monitoring Software gathers needed data for actionable insights. This also provides room for easy access to real-time brand performance for quick mitigations and actions. This software is also used to keep the brand image safe, and the overall brand secured from ill-nurtured actions.

Benefits

Brand Monitoring Software ensures the growth and development of a brand. This will ensure that day-to-day operations reach business standards. Using this will saves time, effort, and cost. This will streamline and automate the brand monitoring process for quicker results.

Features

Brand Monitoring Software is equipped with features and functionalities to maximize every use. Among these useful features are:

  • Data Management
  • Insights Management
  • Customer Relationship Management
  • Communication Tools
  • Reports
  • Search Engine Optimization
  • Analytical Tools
  • Integration

There are more benefits and features present on the list of software platforms below.

Top 10 Software

1. Synthesio

AI-enabled consumer intelligence here at Synthesio. This software offers a social intelligence suite offering social listening dashboards, a BI reporting module, a trend detection module, topic modeling, digital surveys, and many more.

2. Mentionlytics

The social media monitoring tool you need is here! Mentionlytics is a brand management platform for startups and small businesses, medium to large enterprises, public figures, artists, and politicians, marketing and public relations agencies.

3. Semrush

Measurable results from online marketing are here at Semrush. This software offers SEO, content marketing, market research, advertising, social media, and agency solutions.

4. Brand24

Media monitoring is made easy with Brand24. This software protects your online image and improves customer satisfaction through features on the mentions feed, discussion volume chart, marketing analytics, influence score, sentiment analysis, alerts, data reporting, and filtering.

5. Brandwatch

Understand your brand better with Brandwatch. This number 1 digital consumer intelligence platform is trusted by thousands of brands in the world including Unilever, GSK, Delta, and Nestle. They offer easy steps for actionable insights, the fastest-growing datasets, the smartest artificial intelligence, accurate analysis, instant reporting, and many more.

6. Hootsuite

Social media marketing and management dashboard are done better with Hootsuite. This software offers features to publish, engage, monitor, advertise, and analyze. They also have additional features on social advertising, amplifying, impact, insights, mobile apps, and customer care.

7. Mention

Mention knows everything about monitoring and social media management. They are equipped with features on alerts, monitor, listen, and publish. Mention is trusted by 750,000+ marketers worldwide like Prisma Media, Microsoft, and Deliveroo.

8. YouScan

YouScan is a social media monitoring platform. They deliver social media intelligence, visual insights, and mention wall. YouScan is used by some of the biggest brands in the world including Samsung, Nestle, Coca-Cola, Burger King, and DDB.

9. TweetDeck

TweetDeck is a personal browser for your Twitter needs. This software allows you to keep track of everything in one single view.

10. BuzzSumo

BuzzSumo is a top-of-the-class content marketing platform. They offer features on content discovery, content research, finding influencers, monitoring, Chrome extension, and API.

FAQs

Why use Brand Monitoring Software?

Brand Monitoring Software is an integral tool to monitor brand performance and mentions. This will track your brand identity and will improve your brand image.

Who uses Brand Monitoring Software?

Brand Monitoring Software is used by brand managers, brand staff, businesses of all kinds, marketing, and advertising agencies, and other stakeholders.

How much is Brand Monitoring Software?

Brand Monitoring Software is reasonably priced at different price points, some offer free usage forever perks, and others can be used for free at a given time.

 

Brand monitoring need not be complicated. With the right tool, such as Brand Monitoring Software, everything is a breeze. Check on the full list above to see the best one for you.


Related Posts