13+ Best Digital Analytics Software for Windows, Mac, Android 2022

Introduction

Companies and businesses receive an enormous amount of information day-in and day-out. The various sources of information, such as social media marketing, sales analytics, customer analytics, email, marketing automations, and search engine optimization, all have valuable data that can be used for insights. Luckily, with digital analytics software, companies can use that data and make better decisions.

13+ Digital Analytics Software

1. Google Analytics

2. Looker

3. Siteimprove

4. Amplitude

5. Pendo

6. Heap

7. Adobe Analytics

8. Smartlook

9. Mode

10. Quantum Metric

11. Affise

12. Mouseflow

13. Parse.ly

14. GA 360

What Is Digital Analytics Software?

Digital analytics software is used to collect, measure, and analyze digital data, such as web and mobile performance and user data. It connects businesses with valuable customer information, such as traffic metrics and campaign performances, thereby allowing businesses to assess their effectiveness. 

Benefits

One of the many benefits of digital analytics software is that businesses can use it to make better decisions according to data. Smarter decisions lead to customer and employee satisfaction, an increase in sales, and overall success within a company.

Features

Digital marketing analytics tools are often offered digital analytics software. An example of an analytics tool is audience insights. This feature allows a business to receive information on customer demographics, locations, browsers used, the number of times a website was visited, and the amount of time that was spent on the website.

Top 10 Products

1. Google Analytics

Google Analytics will provide you with the best digital analytics tools around. Make smarter decisions with Google Analytics today. Google Analytics is one of Google’s many useful products. Google has a company size of 10,000+ employees and a revenue of $182 billion.

2. Looker

If you are looking for BI tools, workflow management software, and easy-to-use data analytics tools, look no further. Looker has got you completely covered! Looker has a company size of 501-1,000 employees and an estimated annual revenue of $118.2 million.

3. Siteimprove

Improve the way you analyze your data with Siteimprove. Siteimprove has a wide range of features for you to choose from, such as SEO software, monitoring software, and the best analytics software. Siteimprove has a company size of 501-1,000 employees and an estimated annual revenue of $99 million.

4. Amplitude

Amplitude will help you innovate faster and smarter by providing you with big data analytics, data privacy management software, and other excellent tools. Amplitude has a company size of 501-1,000 employees and a revenue of $74 million.

5. Pendo

Pendo has been supplying businesses with the best analytics software solutions since 2013. With their user onboarding software, you can learn the ropes of the software quickly and start making smarter choices sooner. Pendo has a company size of 201-500 employees and an estimated annual revenue of $81.5 million. 

6. Heap

Heap is an analytics platform that will help you power your business decisions with the truth. Make use of Heap’s website analytics, SaaS, and eCommerce software now. Heap has a company size of 51-200 employees and an estimated annual revenue of $32.6 million.

7. Smartlook

Smartlook has over 300,000 happy users. Join them in using Smartlook’s mobile application management software, compliance software, and their advanced analytics software. Smartlook has a company size of 51-200 employees and an estimated annual revenue of $5.5 million.

8. Mode

Receive insights instantly with Mode. Mode has more than just the data analysis software–Mode also has reports and dashboards, integrations, and vendor management software, too. Mode has a company size of 51-200 employees and a revenue of $22 million.

9. Quantum Metric

You will greatly benefit from Quantum Metric. Make use of their key capabilities and tools and significantly improve your company. Quantum Metric has a company size of 201-500 employees and an estimated annual revenue of $39.4 million.

10. Mouseflow

If you are in need of GDPR, business data analytics, and website tracking software, go to Mouseflow. Mouseflow has a company size of 11-50 employees and an estimated annual revenue of $3 million.

FAQs

Conclusion

Digital analytics software is beneficial for a number of reasons, so reap the benefits that digital analytics software has to offer. Make smarter decisions, improve your company, and perform better with digital analytics software today.