In making decisions, especially when it concerns locations, data is king. That said, get more context and understand more regarding specific places to achieve your desired results and streamline your operations. Seamlessly go through the procedure and maximize the efficiency of your processes by securing robust location intelligence software that meets your needs.
13+ Location Intelligence Software
1. Alteryx
2. Qlik Sense
3. Esri ArcGIS
4. CARTO
5. ArcGIS Online
6. Google Places
7. Scribble Maps
8. Connected2Fiber
9. ArcGIS Spatial Analyst
10. QlikView
11. Samsara
12. Wolfram Mathematica
13. Yext
14. Chatmeter
What Is Location Intelligence Software?
Location intelligence software is a digital solution that allows analysts and decision-makers of businesses to visualize data using geospatial mapping methods. It gathers and tracks data analytics and considers essential elements for determining trends and behavior in a location. This software integrates data from multiple databases and sources to derive insights to meet the needs of end-users. Also, it has machine learning capabilities making it more intuitive for advanced and better results.
Benefits
Using this tool to aid you with gathering and analyzing data will minimize the need for manual intervention for repetitive and menial tasks. That said, digitizing your processes with this technology and incorporating workflow automation into your processes optimizes your costs and allows you to expend your resources on high-value tasks.
Features
The software market lists plenty of digital solutions that focus on providing service offerings for location intelligence and those that integrate location data analysis tools into their suite of business intelligence solutions. That said, ensure to deliberate your options carefully and study how they can contribute to your processes for achieving your strategic goals. Some of the aspects that require your attention include their pricing structure, software packages, and whether or not they have the following features:
- Predictive modeling tools
- Artificial intelligence capabilities
- Route optimization functionalities
- Data visualization features
- Spatial analysis and reporting tools
- GPS tracking capabilities
- Map making functionalities
- File sharing features
- Third-party applications integration
Top 10 Location Intelligence Software
1. Google Places
With Google Places, you can utilize geocoding and geolocation functionalities. They have 66 billion dollars in generated revenue and have 139,995 employees in their team.
2. Esri ArcGIS
With this digital solution, you can use route planning and geofencing tools. They have a revenue of 840 million dollars and have 4,000 employees working for them.
3. Qlik Sense
This business intelligence software offers digital tools for association discovery and data visualization. They have 679 million dollars in revenue and have 2,600 people on their team.
4. Alteryx
This data analysis solution has statistical simulation and predictive modeling capabilities. They have 1,469 employees and have a revenue of 495 million dollars.
5. Yext
Functionalities for demographic data management and a knowledge base platform are accessible in this store locator software. They have generated a revenue of 381.8 million dollars and have employed 1,782 people.
6. Samsara
Samsara is a digital solution that provides users with GPS tracking and location tracking features. They have 1,744 people in their team and have 378.5 million dollars in revenue.
7. Wolfram Mathematica
Data management and image analysis tools are features you can use in this big data software. They have 98.3 million dollars in revenue and have 678 employees.
8. Carto
With this location intelligence software, you can streamline map creation and map sharing. Carto has employed 183 people and has 23.6 million dollars in generated revenue.
9. Connected2Fiber
Connected2Fiber is a location intelligence solution with location search and geopositioning capabilities. They have 92 people in their team and have 13.8 million dollars in revenue.
10. Scribble Maps
Scribble Maps is a web mapping tool with image management and spatial analysis features. They have over 5 million dollars in revenue and have 25 people working for them.
FAQs
What industries should use location intelligence?
Location intelligence is not exclusive to specific industries. Although, some analyze location data more than others for their daily operations. The list includes businesses in the transportation & logistics, supply chain, hospitality, and retail industries. Organizations looking for expansion opportunities and marketing departments also utilize location intelligence for a more informed approach in making strategies.
Why is location intelligence essential?
Location intelligence provides insights on the efficient way to allocate resources. Determining relationships and dependencies of data allows businesses to pivot tasks and business processes to make the most of the space and location to achieve objectives. Analyzing location data also helps companies identify issues and consider the factors that can impact business efficiency.
What is location-based marketing?
Location-based marketing refers to the strategy that involves expanding the customer pool by using geofencing capabilities to identify prospects based on the places they visit. With this, you can predefine points of interest, making it easier to gather marketing analytics. It includes utilizing mobile devices to receive data and send personalized campaign messages.
Whether you are looking for a solution to determine the optimal route for your fleet to save fuel or trying to find out ways to secure opportunities through analyzing location data, the next step you should take is to equip the best location intelligence software for you. Find yours now and anchor your business processes to the direction that guarantees success.
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