Pop-ups make it easier for you to encourage your customers or website visitors to do something (call to action). Inviting subscribers, soliciting donations, and making announcements, among many other purposes, are made easier using pop-ups to get your message across right away. You might be wondering, does this require technical skills or coding knowledge? No, it doesn’t. A pop-up builder software allows you to deploy pop-up messages on your website even if you are a non-technical user.
14+ Pop-Up Builder Software
13. Agile CRM
What Is Pop-Up Builder Software
Pop-up builder, commonly referred to as site messaging software, is designed to help non-technical users create and deploy pop-up messages on a website and help them convert more leads. Such messages are curated to encourage site visitors to take certain actions, like subscription, donation, or purchase completion.
Pop-up builder software is a no-code solution, enabling the creation and customization of pop-up messages within a drag-and-drop or WYSIWYG interface. This software solution is a supplementary software to other lead-generating tools.
A lot of people may hate pop-ups, but it actually works! Conversion rates can increase up to more than 5% and your email list will grow. Using pop-up builder software (or lead capture software), you can easily collect an email database and create a specific lead magnet for each page on your blog, making the lead magnet become more personal.
Pop-ups are not just a form of third-party advertising. Marketers and eCommerce businesses of today can leverage pop-up builders to capture leads, reduce page abandonment, and increase website conversion rates. As such, pop-up builder software can be used as a supplement to lead generation software or conversion rate optimization solution. Aside from these integrations, pop-up builder tools can also integrate with CRM software and email marketing software to allow marketers to manage leads collected through pop-ups. For quick installation, pop-up builder solutions can be integrated with web content management and e-commerce platforms.
To help you find the best pop-up builder for you, here are some important features to look for:
– enables the creation of one or more types of pop-up
– offers designated templated for common types of on-site messages
– offers tools for creating targeted pop-up campaigns
– allows for front-end customization of pop-up messages’ design and content
– and the software integrations mentioned above
Top 10 Pop-Up Builder Software
ActiveCampaign is a customer experience automation platform that provides access to 500+ pre-built automations combining email marketing, marketing automation, and CRM tool for powerful segmentation and personalization across social messaging platforms. ActiveCampaign makes $165M in revenue and has 850 employees.
Unbounce is a drop-and-drag pop-up builder that allows you to create and publish your own landing pages without needing technical staff or developers. Unbounce makes $30M in revenue and holds a company size of 182 employees.
Outgrow makes $11.5M in revenue per year.
Mailmunch is a complete lead growth and email marketing service for bloggers, solopreneurs, startups, and enterprises. Mailmunch can be used to build email lists, promote new campaigns, boost conversions with sophisticated landing pages, and more.
Elementor is a dynamic drag and drop website building platform with hundreds of widgets, integrations, website templates, and design tools to help you customize and scale your WordPress website building process. Elementor makes $761M in revenue and has a growing company size of 283 employees.
POWR is the easy way to grow your business even without coding knowledge or experience. This software allows centralized access to more than 50 website apps, no code. POWR generates an estimated annual revenue currently at $6.2M.
Wishpond has simple lead generation and marketing automation tools that make it easy to build landing pages, create website pop-ups, and embed lead-generation forms on your website and blog. Wishpond has 125 employees and makes $30M in revenue.
Plerdy automatically collects all the data you need to help you in building ways to achieve the maximum level of conversion.
AWeber is a small business email marketing software that has helped more than a million customers worldwide to reliably connect with customers and prospects. AWeber makes $19.9M in revenue per year and has 131 employees.
AiTrillion is an experience marketing automation solution powered with actionable artificial intelligence. AiTrillion makes $3.9M in revenue per year.
Who Are the Ideal Users for Pop-Up Builder (or Lead Capture) Software?
– Companies using email marketing, marketing automation, and CRM software
– Companies paying for digital ads
– Companies having more than 50 users per day on their websites
– eLearning business
Is Pop-Up Builder Free?
Yes, most pop-up builders are actually free.
What Is the Difference Between a Form and a Pop-Up form?
Pop-up forms can only be used in the decision stage of the buyer’s journey. On the other hand, forms can be used in the awareness, consideration, and decision stage of the buyer’s journey.
Most of your website visitors or customers may be irritated about your pop-ups. But it is, in fact, an effective way to engage with them. It helps you make it easier to influence your customers’ decisions. In the case of non-profits (organizations that generally rely on donations), it’ll be easier to lead website visitors to donate or do something for a good cause. Wonder how to achieve that? A pop-up builder software can help you. No technical skills? No problem! All you have to do is take advantage of the software’s drag-and-drop functionality, and you’re ready to go!
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