9+ Best Press Release Management Software
A press release is public relation material used to inform, announce, and create a statement of certain concern. This statement is delivered to the media and communication practitioners for news reports, newspaper articles, and other forms of public information and dissemination. This material is significant and is considered to be a primary source of information, hence a tool must be used for proper creating, publishing, and overall managing of this material. This is where press release management software comes in handy. Read the whole article to know more about this software, its benefits, features, the top 10 software available in the market, and the answers to the frequently asked questions.
2. Cision PRWeb
3. Business Wire
9. Linking News
What is Press Release Management Software?
Press Release Management Software provides a platform to create, publish, and disseminate press releases to the media and other communication practitioners. This software allows organizations to communicate with the media efficiently and effectively. This will also act as a terminal for all press releases. Press Release Management Software helps organizations to target and streamline the factors of the recipients like location, industry, beat, and individual.
Press Release Management Software automates and streamlines the managing of press releases. Using this software saves time, effort, and cost. This will make the job of the public relations team and the media easier, faster, and more efficient. Using this software will ensure that the information will go to the desired recipient. This software will also avoid miscommunication and mishaps in the future.
Press Release Management Software is equipped with functionalities and capabilities that maximize every use. Among the common ones includes:
- Email Outreach
- Distribution Channel
- Document Management
- File Storage
- SEO Optimization
- Press Release Creator Tool
- Editing and Uploading
- Contact Management
There are plenty of other benefits and features present on the list of software platforms below.
Top 10 Software
Newswire empowers the earned media advantage. This is a press release distribution software that delivers the message to the right people at the perfect time.
2. Cision PRWeb
An online press release distribution software that improves digital word of mouth is here! Cision PRWeb is equipped with improved tools and an enhanced distribution network.
3. Business Wire
The leader in press release distribution and regulatory disclosure— Business Wire. They offer services in public relations, investor relations, and distribution & analytics. They offer dynamic press releases with over 100,000+ media outlets, 200+ trade & industries, 162 countries reached, multimedia capabilities, and social media shareability.
Turn the audience into fans with Prezly! This software allows you to publish, distribute, and analyze stories. Prezly is used for PR teams, PR agencies, internal communications, enterprises, nonprofits, crisis communications, consumer electronics, gaming, airlines, museums, and academies.
PRgloo is a comprehensive media relations platform for PR and communication teams. They are highly rated and can be used for 3155 USD per month.
A PR and media relations software made simple than ever with Prowly! This software offers products on media databases, media pitching tools, online newsrooms, PR reports, press release creators, PR CRM, and media monitoring. Prowly is trusted by organizations worldwide including Vimeo, Asus, LG, Universal Music Group, Hard Rock, and 1000+ brands.
Accelerate online growth through press releases here at MarketersMedia! This software maximizes, expands, boosts, improves, builds, establishes, extends, and builds.
PressPage is a top-rated PR software for industry-leading organizations such as Booking.com, KLM, and Logitech.
9. Linking News
Linking News offers the strongest PR network with its number 1 press release distribution service.
An online press release distribution service is here! PRunderground.com is an easy, fast, and affordable press release distribution that sure gets in Google quickly.
Who uses Press Release Management Software?
Press Release Management Software is used by public relations teams, marketing teams, PR professionals, media, communication practitioners, and communication professionals.
Why use Press Release Management Software?
Press Release Management Software makes the whole PR managing fiasco convenient for everyone involved, this will also save so much time and cost since software help automates all the process of creating, publishing, and distributing press releases.
How much is Press Release Management Software?
Press Release Management Software is reasonably priced at a certain price point, some offers free use on basic services, others have free trial offerings, and some can be used for as low as 42.07 USD per month.
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