A data-driven culture is what your team needs to ensure that you can efficiently proceed in your daily functions without much worry about risks and underwhelming results that can compromise sales success. That said, get closer to achieving your sales goals every time you close deals using sales enablement platform software that allows you to digitize an extensive list of sales processes.
10+ Best Sales Enablement Platform Software
1. Freshworks CRM
4. Linkedin Sales Navigator
What Is Sales Enablement Platform Software?
Sales enablement platform software is a modern solution designed to help the sales team improve the flow of information and accelerate sales processes to ensure a smooth customer journey. It centralizes digital marketing and sales tools necessary in a single platform and allows you to keep track of the progress of sales activities on an integrated dashboard.
Also, it has data analytics capabilities for identifying the customer and lead behavior and measuring the success of sales interactions, allowing end-users to visualize data and gain better insights when making changes to daily operations.
With this technology, you can employ workflow automation with the complicated process. It increases workforce productivity by streamlining involved time-consuming tasks and those that require plenty of manual effort. Also, it provides users with a rich collection of data and intelligence for personalizing the customer experience throughout the purchase funnel.
With more and more businesses shifting their sales processes digitally, the number of options in the software market for sales enablement platforms also increases. Each focuses on varying facets in the sales enablement process and can offer you other additional functionalities. That said, ensure to get the software that aligns with your needs and goals by delving deeper into their pricing plans and software packages. The following are features you should also look for in your very own software:
- Sales training and onboarding capabilities
- Sales analytics
- Content curation functionalities
- File sharing features
- Employee communications tools
- Employee performance monitoring functionalities
- Email management tools
- Call management features
- Team collaboration functionalities
- Behavioral analytics
Top 10 Sales Enablement Platform Software
1. LinkedIn Sales Navigator
With this lead management software, you can use digital tools for lead segmentation and lead capture. LinkedIn has employed 18,000 people and has 10 billion dollars in generated revenue.
2. Freshworks CRM
This sales force automation software has sales pipeline management and prospecting tools. They have 338 million dollars in generated revenue and have 4,600 people on their team.
With Seismic, you can simplify the complexities involved in information governance and content delivery. They have 210 million dollars in generated revenue and have 1,000 people working for them.
Functionalities for meeting management and proposal management are accessible on this platform. They have 837 employees on their team and have a revenue of 167.6 million dollars.
Salesloft is a sales tracking solution that provides users with communication management and reporting capabilities. They have 163.4 million dollars in generated revenue and have 816 employees on their team.
Tier1CRM is an investment management solution with fund management and contact management capabilities. They have 24.4 million dollars in generated revenue and have 162 people on their team.
ConnectLeader is a digital solution with performance monitoring and sales activity automation features. They have 37 employees and have 21.5 million dollars in generated revenue.
Remote support and content management tools are features you can use in this digital adoption platform. They have generated a revenue of 13 million dollars and have employed 35 people.
With this platform, you can streamline processes for overseeing territory management and email marketing. They have 21 employees and have a revenue of 5.3 million dollars.
This sales enablement software has functionalities for lead qualification and task management. They have a revenue of 5 million dollars and have 38 employees working for them.
What is the goal for sales enablement?
The goal for sales enablement lies in providing your team with the digital resources and tools they need to generate more qualified leads and convert more of them into buying customers. Also, it involves simplifying knowledge management processes to answer questions frequently asked by customers, making them more informed and satisfied.
What is the difference between CRM software and sales enablement software?
Although these two solutions overlap in that they help teams become more productive, they are different. Sales enablement software focuses on making tools and content readily available and accessible for sales teams and sales reps for a more seamless buying journey. On the other hand, CRM software functions to help end-users collect client information and manage contacts to understand them better to personalize and customize their experience throughout multiple touchpoints.
What are essential tips for engaging buyers?
One tip to keeping your buyers engaged is developing hard to refuse discount offers and establishing a customer loyalty program. Also, you should make your content more interactive and optimize your website to improve the digital experience of leads and existing customers. Another tip is integrating with social media platforms to increase reach and boat engagement with your content.
Make it easier for your team to stand out on the sales floor by ensuring to provide them with the digital toolkit containing all the necessary sales software solutions. Get the best sales enablement platform software for you as early as now and start enabling success in your daily operations.
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