Nobody loves to look at lengthy URLs, even if they are required to visit a website. This is true even if the URL contains a series of random figures and characters. When shared on social media, large URLs make the content itself seem unappealing, decreasing its likelihood of gaining new readers. Thankfully, problems like these may be avoided with the use of URL shortener software, which converts lengthy URLs into a manageable snippet that not only looks good in articles but also serves as a subtle brand extension.

10+ Best URL Shorteners Software

1. Switchy

switchy

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Rating: 4.5/5

Price: $47/Month

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2. Clkim

clkim

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Rating: 4.7/5

Price: $10/Month

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geniuslink

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Rating: 4.8/5

Price: $5/Month

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bl

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Rating: 4.7/5

Price: $48/Month

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5. ClickToTweet

clicktotweet

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Rating: 4.6/5

Price: Custom

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6. Replug

replug

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Rating: 4.8/5

Price: $19/Month

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7. Linkly

linkly

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Rating: 4.8/5

Price: $29/Month

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8. Shorten.REST

shorten

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Rating: 4.9/5

Price: FREE

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9. Zubbit.io

zubbit

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Rating: 4/5

Price: $10/Month

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golinks

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Rating: 4.7/5

Price: FREE

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11. CampaignTracker

campaigntracker

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Rating: 4/5

Price: $10/Month

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What Is URL Shortener Software?

An online resource called a “URL shortener” is used to reduce the number of characters in a link to its absolute minimum. Rather of using the full 41-character URL (https://www.example.com/page/assets/etc/), you might use only 17 (https://expe.page). When a user clicks on a shortened version of a large URL, they are sent to the original site.

Benefits

When posting to social media, a short URL created by a URL shortener is considerably more visually beautiful than a large URL full of random characters and digits. Including a short URL in a social media post can encourage more people to click on and share the link. Linking via SMS marketing messages or tweets is difficult due to the 160-character (SMS) or 240-character (Twitter) character constraint, however, shortening URLs may assist. Shortening a link’s URL allows marketers to be more inventive with link branding.

Features

URL shortening tools may create abbreviated URLs arbitrarily or based on user preferences. The latter option is helpful for marketers who want to put their own logo on the shortened links they create. Shortening services for URLs should also provide access to marketing analytics data, including clickthrough rates, demographics (such as users’ age, gender, and country of origin), and other information on the people who clicked on the shortened links. Marketers may use this information to better understand their target audience.

  • Short URL
  • Customization
  • Analytic insights 

Top 10 URL Shortener Software

1. Bitly

Bitly provides a centralized hub from which you can manage all of your links and QR Codes. A great option for beginners.

2. TinyURL

TinyURL is fantastic for keeping track of data related to your URLs, such as which of your links are the most successful.

3. Short.io

Short.io is a fantastic option for groups and organizations who want to use branded links.

4. Rebrandly

If you are searching for a lot of advanced tools for maintaining and personalizing your links, Rebrandly is a terrific option for you to consider.

Enterprise-level link monitoring and personalization is a breeze with Bl.ink. You may build custom domains and perform an infinite number of redirects, and all plans are GDPR-compliant.

6. T2M

T2M offers a lot of bonuses and features for new users. You may tailor your connections to your liking and rest easy knowing there is a 100% uptime guarantee.

7. Sniply

With the ability to add personalized calls to action to your links, Sniply is a great tool for increasing website traffic and conversions.

8. Cuttly

Cuttly is an amazing tool for optimizing your most strong connections and recognizing which ones they are. There are tools for doing A/B tests, in addition to a wide variety of excellent analytics.

9. ClickMeter

Among URL shorteners, ClickMeter stands out as the most useful if your primary goal is to improve your affiliate marketing efforts.

10. TinyCC

TinyCC is a link management solution that is both simple and effective, and it offers pay-as-you-go options that may be modified at any moment.

FAQ

No. The shortened version of a URL always leads back to its full, original form. You can’t go to the website with the long version of the URL, but you can get there with a shortened one. When a user clicks on a shortened link, the browser is instructed to display the full address of the destination site. The truncated links should be seen as shortcuts.

Isn’t it dangerous to use software that makes URLs shorter?

The use of URL shorteners to distribute links to malicious websites is not always risky, but it is not unheard of either. To protect their readers from being exposed to potentially harmful connections, several websites would thus ban numerous shortened links. Some URL shortening programs protect their users by preventing the creation of shortened links if the original link is known to contain malware. If a user’s shortened link has been banned from a certain website, some URL shortening tools will let them know. For paying users, the benefits of URL shortening software outweigh the drawbacks.

No. Social media content providers may utilize Linktree, a landing page generator tool, to aggregate all of their channels and other references into one convenient location on the web, and then share that portal’s URL in their profiles. The links it creates are shortened, but they only go back to sites hosted by Linktree.

Long URLs direct browsers to the appropriate websites, but they aren’t particularly aesthetically beautiful, hence URL shortener programs exist to shorten them to a manageable number of characters. This is why many businesses choose to use URL-shortening services. These abbreviated links serve as an aid since they are the only keys that do not alter the contents of the original connection.

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