It’s no denying that people have consuming video content every day on social media and other video platforms. These videos are highly engaging, easy to consume, and most importantly, accessible on any device everywhere we go! Marketers and content creators take advantage of the highly engaging nature of video sharing to promote their products and brand which is great for brand management. This video hosting software can help these people to achieve the results they are looking for in using video content!
12+ Video Hosting Software
What Is Video Hosting Software?
Video hosting software is a type of multimedia software that lets users upload their videos that can be seen by people. A popular type of software, it has been proven to be highly useful by content creators and marketers in promoting their brands and products with its highly engaging content.
Video hosting software allows content creators and marketers to create engaging content with customers that can help increase sales engagement. By making highly engaging content through user-generated content, there are unlimited ways to implement brand personalization in the video content. The software also allows users to easily share videos and cross-post them on other social media platforms for further awareness. The software can also directly provide useful marketing analytics data that includes views, shares, engagement, etc., making it useful for future marketing campaigns.
- Allows highly engaging content that can increase sales engagement
- Unlimited ways to implement brand personalization in content
- Easy to share and can further increase views
- Marketing analytics data provides helpful insight into future campaigns
Video hosting software should allow registered users to easily upload videos even from a smartphone. The software should also be able to allow viewing restrictions on which kinds of people are allowed to watch the specific video. It should also contain a media file organizer tool that can allow creators to categorize and apply labels to the videos for SEO software (search engine optimization) purposes. The software should also be able to provide analytical data to creators on the videos’ views, engagement, and shares.
- Upload videos from any device, anywhere.
- Viewing restriction settings
- Video organizer
- Video categories and labels/tags
- Video analytical data
Top 10 Video Hosting Software
Vimeo provides a platform where creators can upload high-quality videos that can be seen on multiple devices. The company has 979 employees and earns annual revenue of $142 million.
Wistia lets marketers create and upload their video content to enhance their brand awareness to their customers. The company has 120 employees and earns annual revenue of $17.4 million.
Youtube’s evolution from a simple video-sharing platform to a versatile video-sharing platform is the reason why YouTube continues to dominate the video hosting industry. YouTube’s parent company Alphabet Inc. (doing business as Google) has 207,490 employees and earns annual revenue of $2.1 billion.
Facebook went on become more than a social media platform to share life updates as it has now become a powerhouse of highly engaging video content that is consumable to watch on the go. The company has 60,654 employees and earned a revenue of $86 billion in 2020.
Dailymotion provides a video hosting platform for content creators to upload videos that matter. The African office of Dailymotion’s parent company Vivendi has 96 employees and earns annual revenue of $31.2 million alone.
Diecast provides businesses a B2B software live streaming platform to promote their products and services to other businesses. The company has 45 employees and earns annual revenue of $9.2 million.
Brightcove provides content creators a live video platform that makes it a suitable platform to host virtual events. The company has 792 employees and earns annual revenue of $162.4 million.
Sproutvideo helps marketers create and share highly engaging enterprise videos in one powerful platform. The company has 8 employees and earns annual revenue of $1.2 million.
Vidyard allows enterprise users to create videos that help promote their business through its easy and powerful platform can help businesses’ enrich their virtual selling strategy. The company has 261 employees and earns annual revenue of $53.5 million.
Vooplayer helps small businesses to create videos that can increase their brand engagement. Vooplayer’s parent company Zimmplify has 172 employees and earns annual revenue of $24.9 million.
Can you upload 4K videos into video hosting software?
Some video hosting software such as YouTube and Vimeo can hold 4K videos. As 4K resolution will slowly become the standard in the future, it’s only a matter of time that most video hosting software can host videos in native 4K resolution as long as users have enough bandwidth to view the video in the resolution.
Does video host software compress videos when it’s uploaded?
Some video hosting software does implement a video compression feature when it’s uploaded to the platform in order to save space. The software ensures that the video quality looks the same despite the compression.
How much does video hosting software cost?
Prices for the video hosting software range from free to $24.99 per month or more. They are priced according to their target audience and features. Most free video hosting software
As videos are easily watchable on phones, content creators and marketers have the opportunity to create highly engaging video content that can bring in a lot of views through video hosting software. They can also bring in revenue, making this a standard in content creation on the internet.
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